Planet Protection to Showcase Sustainable Insurance Innovation at Web Summit 2024

Websummit PITCH

Planet Protection to Showcase Sustainable Insurance Innovation at Web Summit 2024

Planet Protection to Showcase Sustainable Insurance Innovation at Web Summit 2024

In a significant milestone for sustainable finance, Planet Protection has been selected as one of just 105 startups from a field of over 2,750 to compete in Web Summit 2024‘s prestigious PITCH competition. This recognition, alongside our designation as an IMPACT organisation, highlights the growing momentum behind our mission to transform insurance into a force for environmental good.

Web Summit, Europe’s largest technology conference, brings together over 70,000 attendees from across the globe to explore the future of technology and innovation. Our selection for the PITCH competition places Planet Protection among the top 4% of startups at this year’s event, reflecting the increasing importance of sustainable finance in addressing climate challenges.

Insurance for Environmental Impact

At the heart of Planet Protection’s work in development is PlanetTechAI, an innovative platform that we are developing that we hope can reshape how insurance can drive environmental change. By contributing to nature-positive solutions, Planet Protection is demonstrating that financial services can actively contribute to environmental protection while delivering robust coverage for businesses.

“Insurance companies are among the world’s largest money managers, with trillions of pounds in premiums collected annually,” explains Gwilym Pugh, our Founder and CEO.

The Web Summit Stage

The PITCH competition at Web Summit represents a unique opportunity to showcase our vision on a global stage. Selected startups will present to a panel of distinguished judges and hundreds of attendees, with successful participants advancing to the semi-finals on Centre Stage.

Visitors to Web Summit can find Planet Protection exhibiting on Tuesday, November 12, 15:00. Our founder Gwilym will be demonstrating how our approach to ethical insurance is set to strides in revolutionising, with real examples of how businesses are using our platform to align their insurance needs with their environmental commitments.

Beyond Traditional Insurance Broking

What sets Planet Protection apart is our approach to sustainability in insurance. Our designation as an IMPACT organisation at Web Summit recognises our alignment with the United Nations Sustainable Development Goals and our approach to contributing to environmental protection.

“Traditional insurance has always been about protecting against risk,” Pugh notes. “We’re expanding that concept to include protecting our planet. Every policy we write is designed to make a small contribution* to environmental regeneration while providing the coverage businesses need to thrive.”

A Growing Movement

The selection for Web Summit’s PITCH competition comes at a time when businesses are increasingly seeking ways to align their operations with environmental goals.

Our innovative model has already attracted attention from major stakeholders in both the insurance and sustainability sectors. The integration of traditional broking with direct environmental impact through nature-positive solutions, offers a new paradigm for how financial services can contribute to environmental protection*.

Looking Forward

Web Summit 2024 represents more than just a competition platform for Planet Protection – it’s an opportunity to showcase how insurance can evolve to meet the challenges of climate change. Our presence at the event marks another step forward in our mission to make sustainable insurance accessible and impactful for businesses of all sizes.

For those attending Web Summit, we invite you to visit our exhibition on Wednesday, November 13, to learn more about how we’re making insurance a catalyst for environmental change. Together, we can change how finance contributes to protecting our planet’s future.


*Planet Protection will make a small contribution to the environment by investing 5% of our commission from every policy sold to various environmental projects that our customer gets to select for themselves.


To learn more about Planet Protection’s innovative approach to sustainable insurance, visit planetprotection.co.uk or contact us at hello@planetprotection.co.uk.

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